Graduate Catalog 2012-2013

BCOM 6611 Business Communication

Presents an application of contemporary management communication within the business environment. Comprehensive written and oral communication are connected with high-impact presentation techniques to give students practical skill for writing effective reports and making effective oral presentation for decision makers. Enhancement of communication skills, techniques, and theories that lead to more persuasive, professional performance will be an integral part of the course. This course will help students develop their writing and presentation skills to a mastery level sufficient to allow them to easily and effectively tackle communication challenges.