Undergraduate Catalog 2019-2021

MSCM 3363 Issues in the Strat Comm Indus

Prerequisite: MSCM 3306 with grade of C or better. This course examines and gives students an in depth and critical review of current research and issues in the advertising industry. The legal, historical, and ethical implications of current issues in the industry and on society will be examined.

Credits

3

Distribution

MSCM

Notes

MSCM